International Rv Survey Launches

RV Users Encouraged to Take Survey to Win Prizes

(Tallahassee, Fla.)  Representatives from BowStern, a national marketing firm specializing in the RV industry, announced today they will launch the 2015 RV consumer survey on the habits and preferences of RV users. The online survey can be found at RVSurvey2015.com and is intended for those who rent and own recreational vehicles of all classes. Consisting of 24 short questions, the survey covers a broad range of topics and is designed to help industry leaders better understand today’s RVers. Results will be published in early January 2016.

“We work with RV resorts across North America,” said Tom Derzypolski, President, BowStern. “The diversity of their client base and rapidly-changing media consumption patterns make truly understanding and connecting with end-users very complex. Our survey will provide us with concrete information about the preferences and habits of RV enthusiasts and will allow us to produce the most effective marketing efforts.”

Intentionally crafted to be short and completed in less than five minutes, the survey assesses travel and booking habits, purchase history, communication preferences and distance traveled. Survey participants are entered to win prizes such as gas cards and free stays at RV resorts.

Upon the survey’s close, a report detailing trends and responses will be published for interested parties. A copy of previous years’ Survey Reports can be obtained by visiting www.BowStern.com/rvsurvey. For questions about the survey, please contact Tom Derzypolski at tom@bowstern.com.

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