Safety is No Accident
Helping shape safer streets
Public Engagement Marketing
Reaching diverse regional audiences and driving participation
- Branding
- Graphic Design
- Web Design
- Traditional Advertising
- Digital Advertising
- Social Media
- Public Relations
- Email Marketing
comprehensive regional strategy
The CRTPO is leading a regional Safe Streets for All initiative to develop a Comprehensive Safety Action Plan across 24 jurisdictions in Mecklenburg, Union, and Iredell counties.
public engagement
BowStern was selected to lead the public engagement and communications effort, helping residents identify roadway safety concerns and shape strategies to reduce traffic fatalities and serious injuries.
Our multi-media campaign engaged residents across the three-county region using traditional and digital media.
phase 1 results
5,000survey completions
41,500website sessions
1.4Mdigital ad impressions
Regional coverage from the first 4 days of the campaign.